What is AR Experience?
An AR experience puts your product into somebody's room through their phone camera. Scale checks before buying, a character that appears off the packaging, a collectible that animates when you point at it. We build web-based AR most of the time, so there is no app to install and a QR code on the box is enough. The design question is always what it adds, because AR that exists to be AR gets opened once.
AR Experience sits under Experience Design, drawing on App & Mobile and 3D Rendering.
Who needs AR Experience?
You have a product where size is hard to judge online, or packaging that could do more than sit in a cupboard. Maybe you want something in the box that extends the toy past the unboxing. This works best when there is a genuine reason, like seeing a figure at true scale, and poorly when it is a feature looking for a purpose.
Often paired with
3D Product Render
Photoreal renders of your product before it exists, ready for ads, pages and listings.
View application →360° Spin / Interactive Viewer
A spin viewer that lets shoppers check every angle before they buy.
View application →Packaging Design + Dieline
Box design that looks great on a shelf, with dielines your manufacturer can actually use.
View application →